KPI DIRECT OPENS ATLANTA OFFICE AND EXPANDS CLIENT SERVICES TEAM
Portland, ME - July 19, 2010 - KPI Direct, a direct marketing and brand management agency, has officially opened an office in Atlanta, for its expanding client services team.
"We wanted to fuel greater internal collaboration. Our new office in Atlanta gives us a physical presence that lets us better serve geographically diverse companies,” states Scott Badger, KPI Direct president.
The client services team is dedicated to helping companies succeed in direct marketing. Services include strategic planning & media strategy, creating partnerships, media testing, managing vendors, and overseeing long- and short-form TV, radio, print and web campaigns.
The Atlanta office is headed by industry veteran Darren Fisher, director. With 18 years’ in the direct response industry, Fisher has worked with major advertisers including: AeroBed, Cortislim, DIRECTV, Murad Acne Complex, Murad Resurgence and Swivel Sweeper. Rounding out the office’s management team is Joel Iverson, director. Iverson oversees the company’s Technology Practice and Analytics Group.
Fisher, Iverson and the client services team work from Atlanta’s City View Building. To schedule a visit to KPI Direct’s new office, please call 866-587-2176 or e-mail darren@kpidirect.com.
KPI Direct
City View Building
3330 Cumberland Blvd, Ste. 500
Atlanta, GA 30339
About KPI Direct
KPI Direct is a direct marketing and brand management agency that develops and manages marketing programs in the beauty, health and wellness industries. Its turnkey KickStart™ and ProfitMax™ programs help advertisers quickly launch products to consumers and increase profitability. KPI Direct centrally manages multi-channel campaigns that span live TV shopping, radio, print, web, retail, and short- and long-form DRTV television (infomercials). The agency is a member of Direct Response Marketing Alliance (DRMA) and the Electronic Retailing Association (ERA). KPI Direct is headquartered in Portland, ME with an office in Atlanta, GA. Visit www.kpidirect.com